Social Media Advertising Services
A leader in B2B and B2C paid advertising, DirectNorth harnesses the power of social media advertising by tapping into its enormous audience and precise targeting capabilities to drive traffic and generate conversions.
Social Media Advertising Management
Social media advertising is a crucial part of digital marketing. The power of social media to create good customer relationships is unmatched, and cost-effective social media ads provide the potential for high rates of return. Social media advertising allows you to share promotions and information instantly and effectively with your highly targeted audience on their preferred platforms.
DirectNorth, an industry-leading social advertising agency, offers social media advertising to businesses of all types and sizes. We build campaigns from the ground up along with managing and improving existing campaigns. Our expertise extends to working with social media ads on many platforms. If you are looking for creative ways to generate more sales leads and ecommerce revenue, our social media advertising company can help you.
Social Media Advertising Benefits
Our social media advertising services provide a wide range of advantages to small, mid-size and enterprise businesses:
Increase Brand Visibility
Social media advertising offers a great opportunity to get your brand in front of potential customers and to connect and interact directly with them.
Precise Targeting
Social media advertising allows you to target your audience by demographics, interests, location, relationship status, life events, event attendance and more.
Expansive Reach
Reach new customers through a vast audience of billions of users on social media platforms to gain more traffic, followers and conversions.
Visitor Retargeting
Retargeting ads let you re-engage customers who left your website without converting, reminding them of your brand and driving them back to your website.
Measurable Performance
Key performance indicators (KPIs) include reach, engagement, amplification (sharing rate), clicks, click-through rate (CTR), conversions and bounce rate.
Enhance Marketing Performance
By growing brand awareness and keeping your brand top of mind, social ads increase the performance of other marketing campaigns.
A proven partner trusted by the biggest names in the industry:
Our Social Media Advertising Agency
With experience in traditional paid search (PPC) and social ads management, our team has the knowledge and skills necessary to interpret data correctly and conduct testing in a systematic and effective manner. As a data-driven social media advertising agency, we leave as little as possible to chance and instead make social media a platform that generates measurable and meaningful ROI for your business.
The Social Advertising Campaign Process
Regardless of the social advertising platform, our basic process is determining the channel(s) to best reach your audience, creating an account, setting your goals and budget, developing ads, targeting your audience, and tracking and improving results.
Account Strategy & Structure
We develop an effective campaign strategy based on your business and advertising goals, your target audience and your ad budget.
Audience Targeting
Social media advertising allows you to target your specific audience by demographics, interests and other factors to drive conversions.
Ad Improvement
Closely monitoring your campaign performance allows us to improve your ad content, targeting and placement to increase conversions.
Campaign Refinement
As data increases, our team evaluates the results and continually optimizes your campaign by changing or refining any underperforming elements.
Tracking & Reporting
We provide you with detailed monthly reporting, which gives you insights and detailed performance metrics for your campaign.