Google Ads Management Services

Google Ads is Google’s pay-per-click (PPC) platform on which businesses like yours gain visibility by running ads across Google properties and millions of websites across the internet.

Google Ads Agency

Billions of people searching for products and services on Google are exposed to the paid search text and shopping ads that appear on the search engine result pages. Depending on how high you rank, your ads can drive significant numbers of relevant visitors to your website at exactly the time they are searching for what your business sells. In addition, display ads can be targeted to your audience on the Google Display Network, which includes millions of niche websites across the internet.

DirectNorth builds new Google ad campaigns from scratch, and we can also take over the management of your existing campaigns. We focus on developing campaigns that increase e-commerce revenue and generate sales leads. With highly skilled and experienced ad specialists on board, DirectNorth helps you promote your brand with the use of Google search, shopping, display, and video ads.

Benefits of Professional Google Ads Services

Our expertise with Google Ads helps your business succeed.

Rapid Results

Compared to other marketing campaigns, Google Ads allows you to obtain results quickly and continually make adjustments to improve your performance.

Increase Sales & Revenue

Advertising on Google Ads is highly effective in driving relevant traffic and generating sales leads and e-commerce revenue that grow your business.

AI Bidding Strategies

We utilize Skai’s intelligent marketing platform. Skai’s smart bidding combines rules and machine learning to help you beat the competition.

Massive Audience

Google processes over 99,000 searches every second, which translates into 8.5 billion searches per day. Can you afford not to advertise on Google?

Demographic Targeting

Google Ads display campaigns let you select your audience on the basis of age, gender, household income, parental status and many more characteristics.

Enhance Brand Awareness

Google Ads is an ideal tool for getting your brand in front of your target audience. In fact, Google estimates that search ads can raise awareness by 80%.

A proven partner trusted by the biggest names in the industry:

How Our Google PPC Management Works

DirectNorth, a leading Google Ads company, begins building lead generation campaigns by creating an account strategy and structure based on your business and your monthly media budget. The next step is keyword research and selection, after which we categorize the keywords into tightly themed ad groups set to specific match types. We create ads for your campaigns and adjust them to improve results over time. We continually monitor search terms and add negative keywords to improve performance. For e-commerce campaigns, Google shopping ads utilize your website’s product data feed to dynamically create targeted ads for your products.
Our team uses and adjusts smart-bidding and budget-pacing strategies to optimize for conversions while appropriately utilizing your budget. Our team measures the ongoing performance of your ad campaigns and provides you with access to our reporting dashboard so you can monitor your results.

Looking for a Google Ads Agency?

Look no further than DirectNorth for a Google Ads partner who has extensive knowledge of and expertise in this complex and constantly changing advertising platform. DirectNorth is a solid firm with a large, full-time staff that has a strong track record in delivering successful paid advertising campaigns. You can rely on us to provide the greatest care and attention to detail for as long as your Google Ads campaign runs.

With Google-certified paid advertising specialists working alongside professional account managers, our team produces high-impact marketing campaigns. Our close relationship with Google means that DirectNorth is among the first to learn about Google Ads product updates, so you always stay one step ahead of the competition.