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State Of Social

Brands are riding the organic stories wave. Stories ads are the next frontier. The Stories format has taken the social media industry by storm, and data suggests that more than one billion accounts now use stories globally on Facebook-owned properties. As the number of people using stories has grown so has the number of businesses…

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Content Trends: Preferences Emerge Along Generational Fault Lines

Hubspot recent survey of over 3,000 consumers explored the type of content and channels that best attracts people’s time and attention. The clear winner is video, with interactive articles and social content emerging as close contenders. This trend toward video has been in the making for some time now. What’s different is that millennials, an…

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31 Call To Action Examples from Hubspot

31 Call To Action Examples from Hubspot

You probably have heard all the hype about CTA or “Call To Action” as explained by Wikipedia: “A call to action (CTA) is a marketing term used extensively in advertising and selling. It refers to any device designed to prompt an immediate response or encourage an immediate sale. A CTA most often refers to the…

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